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PRECONFERENCE ON JDM @ SPSP 2007 The Society for Personality and Social Psychology annual conference will host its second-ever judgment and decision making preconference Thursday, January 25, 2007 in Memphis, the home of Elvis Presley. While we are dropping names we should mention that the speakers are: Elke Weber Nira Liberman Max Bazerman Linda Babcock […]
STIGLER’S LAW OF EPONYMY Statistician and Historian of Science Stephen Stigler told Decision Science News about a useful law. Stigler’s Law of Eponymy: No scientific discovery is named after its original discoverer. This useful principle helps one think twice before attributing a “named” statistical construct to the person for which it is named. Gaussian distributions, […]
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HEURISTICS AND THE LAW Decision Science News is proud to be a part of the recently release by MIT Press Heuristics and the Law, edited by Gerd Gigerenzer and Christoph Engel. QUOTE FROM CASS SUNSTEIN, UNIVERSITY OF CHICAGO “An excellent collection, and an important contribution to exciting new work at the intersection of psychology, economics, […]
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GUPTA AND LEHMANN WIN WITH MANAGING CUSTOMERS AS INVESTMENTS The 2006 Berry-AMA Book Prize for the best book in marketing goes to Sunil Gupta and Don Lehmann’s Managing Customers as Investments: The Strategic Value of Customers in the Long Run. The other nominees were: Don’t Just Relate – Advocate: A Blueprint for Profit in the […]