Benjamin Franklin’s rule for decision making

Ben Franklin had views on how to make a decision.
Ben Franklin had views on how to make a decision.
We recently connected through London’s Heathrow Airport, and learned a couple things about fast polling and celebrity wranglers.
Just a reminder that the quarterly Society for Judgment and Decision Making newsletter can be downloaded from the SJDM site
Last spring we looked at the state of the housing bubble in the US. The question of readers’ minds then was “where is it going next”?
It’s been more than a year, so let’s have a look, above.
Last week it was announced that Facebook is rotating its ads after a certain time of exposure.
Sid Suri, Preston McAfee, and Dan Goldstein’s research may have been the source of this idea. In 2011 and 2012 the trio published a couple papers putting for and improving the idea.
This rowing machine, the clever Concept2 has built in games
So there you have it, an heuristic for predicting the lifetimes of things. It doesn’t apply everywhere (e.g., it doesn’t work on human lives), but it’s kind of fun.
PhD students in Marketing, Psychology, and Economics should have sent their “packets” out by the fourth of July in the hopes of lining up interviews at the annual AMA Summer Educator’s Conference. Each year DSN reprints this sort of “what to expect while you’re applying” guide, first published here by Dan Goldstein in 2005.
At Decision Science News, we love the commitment devices. But, as we’ve have spoken about, we have mixed feelings about them, including the nagging concern is that commitment devices they may not lead to deep-seated changes or habit formation.
Belief in the hot hand in sports is the belief that someone who makes a shot has an increased probability of making the next shot, and that someone who misses a shot has a decreased probability of making the next shot.